Should you use AI writing technology?

Should you use AI writing technology?

With the growing popularity of AI writing tools, there are a lot of debates about whether you should use this technology. These tools have the ability to generate human-like content based on the keywords that are inputted by humans. Sound unreal? So, let’s look at what these tools can offer.

It is no secret that AI writing can benefit various businesses – especially small ones. They can generate various types of content, including blog posts, taglines, marketing copies, website landing pages, product descriptions, social media posts, and others. While AI writing is not a replacement for humans, it can facilitate the process of writing.

Of course, these tools have some limitations. Firstly, they cannot create something entirely new – the content is generated from existing information from the web. Secondly, it lacks creativity. Finally, AI writing is constantly learning, this means that the quality depends on how accurate inputted information is.

Things AI writing can do

So, the answer to the question of whether this technology fits you is rather complicated than straightforward. If you are a small business owner with limited human resources or a marketing specialist, AI content may benefit you. AI writing can offer:

  • Creation of basic marketing and other copies at a faster pace;
  • Collection of relevant information at that time;
  • Optimization of content;
  • Performance of repetitive tasks;
  • Similar actions.

To look deeper, let’s discuss some concrete examples:

  • AI writers can generate blog posts at a faster speed. Writing blog posts is a time-consuming task, so writers can benefit from this tool. By putting certain keywords and headlines, they can get copies that could be applied to their work;
  • AI writers can create high-quality social media posts and ads. While it is not easy to create copies for marketing and sales, AI writers can do it without any effort. They can offer engaging and eye-catching social media posts and ads from a variety of examples;
  • AI writers can suggest improvements for SEO. SEO is very important when we are talking about page ranking scores. Some AI writers can even make some suggestions on how to improve your page’s SEO;
  • AI writers can suggest catchy taglines. If you need to think of a catchy tagline, you may notice that it is not a simple task. AI writing tools can help you with this task by making some suggestions;
  • AI writers provide many templates. A template is important for AI writers as it alleviates content creation. Many AI writing tools offer a variety of templates to choose from.